Our brands

Canel’s Group was founded in 1925 in the city of San Luis Potosí, Mexico. It started as a company producing gum and fruit preserves, and eventually grew to a global confectionary supplier of soft and hard candies, gummies, cremes, fresh breath products, fruit chews, milk caramel chews, toffees, lollipops, jelly beans, and more. We now are a diverse company encompassing several different industries across the world.

Canel’s Group was founded in 1925 in the city of San Luis Potosí, Mexico. It started as a company producing gum and fruit preserves, and eventually grew to a global confectionary supplier of soft and hard candies, gummies, cremes, fresh breath products, fruit chews, milk caramel chews, toffees, lollipops, jelly beans, and more. We now are a diverse company encompassing several different industries across the world.

Products

Candy Mixes

All of our classic candies together in assorted packages to enjoy together or separately.

Chewing Gum

Our famous authentic Mexican chewing gum made in the heart of Mexico!

Caramel

This category includes our classic soft candy La Vaquita and many more candies.

Sponsorships

Since 1985, Canel’s has been wholeheartedly supporting sports by being a part of the best cycling team in Mexico and participating for over two uninterrupted decades in motorsports with Team GP Mexico, proudly showcasing our brand at national and international events.

In recent years, we have ventured into Mexican professional football through an alliance with Atlético San Luis in the Ascenso Division.

Similarly, we are currently sponsors of a team in MLB, NASCAR, and F1.